Gen-E 2026 Hero Background
Gen-E 2026

Europe's Largest
Entrepreneurship Festival

Where young entrepreneurs Connect

📍
July 7-10, 2026
Riga, Latvia
🌐
Year-round
Virtual Expo

40+ countries • 3,500+ participants • 4 days of competitions, learning and networking

Get Ready for Gen-E 2026

How Gen-E Works

From local competitions to Europe's biggest entrepreneurship festival - here's the journey of JA students.

Open to All JA Youth
Winners Track

40+

Countries

3,500+

Participants

4

Days

Open to All JA YouthSept - May

Company Program / Start Up Program

  • JA students join their school's entrepreneurship program
  • Teams create and run their own companies
Open to All JA YouthYear-round

Virtual Gen-E

  • JA Businesses build virtual expo stands and present their company
  • Compete for online awards and the Public Choice Award
Open to All JA YouthJan - May 2026

National Competition

  • JA Businesses take part in JA national competition
  • Showcase their company in front of a jury of business experts

Winners qualify for in-person Gen-E

Winners TrackJuly 2026

In-person Gen-E

  • Teams exhibit their stand, pitch on stage, meet international juries
  • Attend workshops, inspirational talks and networking events

Award ceremonies for:

Main AwardsEuropean AwardsSignature Awards

Who Is Gen-E For?

Select your profile to see your journey

Who You Are

You are a secondary school student or university student.

What You Get

You gain hands‑on experience, build key skills, network and compete for European titles.

Your Journey

1
Join a JA Programme

Join the JA Company, JA Start Up programmes or equivalent JA program in your country.

2
Apply to Online Awards

Create your Virtual Expo stand and apply

3
Build and Compete Nationally

Present your company at your national JA competition.

4
Experience Gen‑E in Riga

Nationall winners get to travel to Riga, Latvia and compete with the best student companies from across Europe.

Register my Team

Virtual Expo

Year-round digital platform showcasing Europe's youth entrepreneurs

2,000+

Businesses

40+

Countries

24/7

Access

Throughout the year, the Virtual Expo provides a digital stage where JA students present their companies, connect with visitors and compete for online awards. It extends the Gen‑E experience beyond the physical event and is open to all teams.

Virtual Expo Stand Example

Showcase Your Business

For Students & Teams

  • Create a virtual booth with your business story, videos etc.
  • Share your social impact, sustainability goals and business achievements
  • Gather feedback, generate leads and build visibility for your business
  • Apply for online awards and the Public Choice Award
Build Your Stand
Virtual Expo Browser View

Discover & Support

For Everyone

  • Explore innovative youth‑led businesses from across Europe
  • Find projects that match your interests or organisation's priorities
  • Connect with young entrepreneurs and help them grow their ventures
  • Vote for businesses to help choose the winner of the Public Choice Award
Browse Expo

Awards Overview

Celebrating excellence in youth entrepreneurship across Europe

What Are Awards

Gen‑E Awards honour the most promising youth‑led ventures emerging from JA programmes across Europe.

Businesses are evaluated by international juries composed of business leaders, entrepreneurs, educators and institutional partners. The criteria depends of the award and are such as innovation, market potential, etc.

Winners receive European‑level recognition, visibility across JA Europe channels and opportunities to connect with mentors and partners. ?WHat about price mney?

Award Categories

Awards accessible to all participants in JA programmes and the Virtual Expo

Online Awards

Thematic awards for virtual expo participants. Winning teams get tickets to Gen-E 2026 in Riga, Latvia.

View All Awards →

Public Choice Award

The Public Choice Award celebrates the businesses that the public voted for the most in the Virtual Expo

View All Awards →

Our Partners

Supporting youth entrepreneurship across Europe

Gen‑E is made possible thanks to the collaboration between JA Europe, JA Latvia and a wide network of European institutions, corporate partners and supporters. Together, they provide expertise, mentoring, jury members, financial support and awards that help young people turn ideas into reality.

Interested in partnering with Gen-E?

Become a Partner

Institutional Support

Co-Funded By

European Union
European Commission

Main Partner

Official Gen-E 2026 Partner

MAIN PARTNER
Logo Placeholder

European Signature Partners

Supporting Main Awards & European Awards

Partner A
Partner B
Partner C
Partner D
Partner E
Partner F
Partner G
Partner H

Online Awards Partners

Supporting Virtual Expo & Online Awards

Online A
Online B
Online C
Online D
Online E
Online F

Stay Connected

Get the latest updates on Gen-E 2026, application deadlines, and exclusive content for young entrepreneurs.

We respect your privacy. Unsubscribe at any time.